A BAKERY OF FIRSTS

Photograph of the original interior of the Ormo Bakery
Ormeau Bakery, 1935

First and Foremost

ORMO® was the first bakery in Ireland to:

- Bake soda bread, previously only domestic (1907)
- Have a fully automatic bread making plant (1927)
- Wrap bread (1929)
- Deliver products by a fleet of electric vans (1935)

ORMO® has been a key part of the Belfast bakery landscape since 1875 when Robert Wilson opened the bakery on the Ormeau Road. His absolute commitment to product quality, taste and innovation has remained at the heart of the brand’s DNA today.

Innovation is crucial to any brand’s success and ORMO®, since its conception, has put this to the forefront of the brand. In Ireland, ORMO® baked the first automatically cooled and wrapped bread and delivered them by the first all-electric delivery service.

In 1875, the use of Northern Irish ingredients was important to achieve a great taste and quality for the ORMO® products. It also supported local farms across Northern Ireland at that time. Today we use ingredients from both Northern Ireland and Great Britain ensuring maximum taste and quality every time. Some of the ingredients coming from Northern Ireland include Eggs, Buttermilk and the fresh Champ and Mash.

Photo of James Elliot Wilson
Robert Wilson, Founder
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Today

Today, ORMO® is one of Northern Ireland’s most recognisable brands, enjoyed by families all across Northern Ireland.

Innovation and consistent product quality have always been at the very heart of ORMO® and have been a key driver of the brand’s success over the last several years.  

In 2020, ORMO® introduced resealable pancake packaging to help consumers minimise their food waste & has led the category in ensuring all ORMO® packaging is fully recyclable.

The future is looking bright, as we celebrate ‘150 Years in The Baking’ of our iconic brand in 2025.
Daughter feeding her father in the kitchen
Family at the table in a kitchen
Woman holding a coffee cup in the kitchen
Boy and a girl eating pancakes
Gold Loaf Image
Sodas &
Potato Farl*
Silver Loaf Image
Wheaten Bread*
*Source: NielsenIQ Scantrack, Northern Ireland MAT Unit data to 7th January 2025